What are a person's assets? What are
your assets?
Money, possessions, and wealth, of course. Ability,
connections, health, attractiveness, and social
standing too.
And knowledge.
Information you can keep and retrieve is knowledge.
Your knowledge is as much an asset as your other
possessions. And because we live in a world where
people will pay you for what you know, that knowledge
can become income too.
What you remember is what you know. Although an
asset, your knowledge is much more. You literally are
what you remember. That is your identity. That is
what makes you unique -- because you remember what no
one else does; because your memories combine in
patterns that no one else's ever can. Never in the
past. Never in the future.
However much you own, whatever high opinion others
have of you, if a bump on the head erased all your
memories, you would be tragically diminished.
Technology has given us the Web so each of us now has
instant access to more information than the great
minds of history ever dreamed of. It is way too much
to keep in our head so we have computers and hard
drives for an augmented memory for our information.
And what do we do with those vast amounts of
information, those assets, that future income?
We throw them away, that's what; just like an old
shoe.
Why? Because after a time there is just too much of
it to search through. The important stuff you are
working on now soon becomes old and is shoved to the
side to be replaced by new, temporarily important
stuff. Eventually it all becomes clutter; too massive
to search through for the important nuggets you know
it contains. We know we will never find what we need,
so finally we toss out the old stuff. Only fools burn
money, but everyone throws away information.
You do not have to do that any more.
Hard drives are now so large and so cheap that
storing a lifetime's worth of information costs no
more than a fancy restaurant meal; pretty soon it
will cost no more than a burger. They are making hard
drives bigger at a faster pace than an individual can
create or acquire information. Unlike desks buried
under piles of papers, you are never going to run out
of space for your information again. There is no
longer any reason to limit yourself to recent work;
no longer any reason to delete ancient files. Last
year's information will be just as accessible as
yesterday's.
So, yes, you can save all that stuff, but so what?
You do not have the time to organize it all and there
is no really useful way to search it.
That is the problem, managing all this information.
Boswell is the solution.
Before Boswell you had to depend on others for your
organized information. Where do you find that
interesting article again? What was that phone
number? What was it X said about Y?
You had to trek to the library. It had to be open.
The phone book had to still be on the booth. You had
to have the correct change for the vending machine.
You had to have the money and space for the book. You
had to have a corner to stack your old magazines in
and the time to keep them in order after you searched
through them the last time.
The Web changed the access methods and the details,
but you are still dependent on others.You have to be
on-line. The site has to still be there. Your browser
has to match their way of doing things. You have to
remember which site had the information. You have to
have remembered to bookmark the site. You have to
find the bookmark.
Now there is Boswell. Just take whatever text you
want and Boswellize it. You will always be able to
find it again.
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